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User Engagement

Increase your engagement and organic reach in 2022!

Posted on January 27, 2022 by Elan
“As social media platforms continue to prioritise paid posts over organic, it’s important to know how to continue to capitalise on your organic reach and engagement to continue to keep your audience engaged. Having a social media strategy in place is key to building your presence online, but there are a few things to consider when
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New year doldrums or new year opportunities? Where are you now?

Posted on January 14, 2022 by Elan
To say we have had a disruptive and disconcerting two years would be the understatement of the last decade. However, Omicron and variants aside, we are heading into a predicted period of significant growth, part pandemic recovery, part supply chain recovery and some latent demand, and the rest fueled by businesses who have taken a
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Is it a search engine pandemic, or just a bit of a cold?

Posted on July 1, 2020 by Elan
In the days of uncertainty, those of us who work on the task of achieving high ranking for our client’s websites have been experiencing a form of a ‘pandemic’ of our own. OK, it isn’t life threatening but it certainly is unsettling, and unstable. Instability is a prerequisite to rumour and fake news. Social media
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Are you GDPR compliant; Are you ready?

Posted on May 9, 2018 by Elan
I promise I am not writing another article about how you must be compliant or you will be subject to a fine of 4% of global turnover, or the ICO will be raiding your business premises anytime soon (Cambridge Analytica like) because you missed a comma off of your compliance statement. GDPR has certainly hit
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The power of branding!

Posted on September 19, 2017 by Elan
As a marketing consultant to many businesses, one of the key aspects (or in fact the key aspect) of success I always put to a client is I am here to help you build a brand. Clients that take this on board become obsessive in their desire to build their brand and reputation inevitably experiencing
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