Integrated Marketing Services for business to public sector, private sector and consumers

Water Direct appointed Elan Creative Marketing as their marketing agency during 2006 and have benefited from our expertise in marketing and graphic design since. At the time of appointment, Elan were tasked initially to produce a branding and marketing strategy as well as production marketing materials for a new and innovative packaging product for water to allow Water Direct to sell the product into the multiples. Our in house graphic design, web design and web development teams produced a range of marketing materials that offer strong brand identity by providing contemporary but sporty “on the go” logo and packaging styling to appeal directly to it’s younger more active target audience.

Having recognized our strengths in marketing consultancy, graphic design and web design and development, Water Direct then entrusted Elan with guidance and advice on and a revamp of their core brand including the development of a range of materials to promote their other services which include emergency bottled and bulk water supplies to large utilities companies and corporates in times of shortages, contingency planning and water testing. Integrated marketing planning and implementation with Water Direct has led to Elan working with them in the following areas:-

• Website Design & Development
• Design and Copywriting of Promotional and Information Leaflets
• Vehicle Livery
• Branding
• Exhibition & Banner Stands
• Label Designs
• Business Stationery
• Packaging Designs
• Advertisements
• Presentation Materials

Client Testimonial

“We needed to find a marketing company that we could work with comfortably in launching a new concept in drinking water packaging.
Elan integrated well with our people and their ideas were both refreshing and exciting. The Elan team is now retained by the Water Direct Group for all our marketing and promotional work. I wish them every success and have no hesitation in recommending them”

Keith Silcock - Managing Director, Water Direct Limited