Two years ago I decided that most of my marketing was a total waste of money.
Being in a ‘niche’ market where only 4% of the population participate my marketing needed to be more targeted.
This is when I decided to link up with ‘Elan’.
Social media seemed to be the right direction but with limited expertise and time I needed a partner who understood my needs/industry and could develop both a social media campaign and a concerted email program.
I looked at a number of local companies (felt I needed that face to face contact) and Elan came out top.
I have had the pleasure of knowing and working with Mark for the last three years having originally met at a networking event. Not only do I personally use Mark and his teams marketing services but I have referred him to a large number of my clients, who we work with very closely, to provide a synergistic business relationship; myself providing the strategic direction and focus for the business and Mark providing fully integrated marketing support.
I have encountered numerous marketing agencies during my thirty years in business and Mark’s has been the only one that has actually delivered on their commercial promises, and most importantly adhered to the deadlines required. The other major benefit of Mark’s team is that nothing is too much trouble and they have always been able to translate my ideas into reality, and I know I can be quite demanding, for instance I have had requirements for: a new website, SEO, digital marketing, branding, literature and printing, exhibition stand design, marketing advice and consultancy all of which have been completed with enthusiasm and professionalism.
We have been working with Elan for just under 12 months. Having a company with a unique heritage, it was important we chose a marketing partner to take us forward with a unique overview of our needs and requirements.
Traditionally we always utilised our own in house marketing, but sometimes you can focus too much on your brand and customer base, and its great to get an outside view of what we are or should be doing. Working with Elan has given us a better view of the gaps in our own strategies and enabled us to create a more encompassing approach to our market. I would highly recommend Elan, and to get such a personal service in this area has served us well in a short space of time.
Been working with Mark and Elan exclusively for 6 years. Their creativity has changed the face of RJN in the market immeasurably and are a huge factor in our success.
From creative marketing to design and social media they have been a breath of fresh air and like having our own in-house team.