FreshClean/RJN - Marketing Strategies for Brand Awareness

RJN Chemicals and Elan have been working together for over two years now to bring this amazing eco-friendly powerful commercial cleaning product to a wide variety of targets within the business to business environments working initially to update the logo and overall brand through our graphic design skills. From here it became apparent that Elan could offer much more then just a logo revamp and had capability to assist in the overall marketing and brand awareness drive around the product that the directors were seeking in line with their expansion plans. Through effective and clear design RJN have been able to communicate much more effectively the benefits of their product, of which are many.

Elan have led the way in terms of formulating marketing materials and messages for the FreshClean brand, and have been instrumental in the design and implementation of materials.

This includes web design & development, for prospecting and sales drives and well as the initial testing of digital and online strategy for RJN, responding all the time to the individual requirements of each of the brands RJN work with.

More recently, Elan have been working closely with RJN to develop a more consultancy and implementation led approach allowing a smooth flow of we designed and communicated, marketing information to targets through the Elan implementation services and regular monitoring, reporting and analysis of all activity to keep abreast of all marketing developments and what has returned best investment. Developing these ideas and creating more opportunities to see through a more proactive approach. Our portfolio is bursting with work we have done for FreshClean, follow the sign to view!