FreshClean/RJN - Marketing Strategies for Brand Awareness

“We have been working with Elan for two years and they are now considered as almost our own in-house marketing team. The only measure of how good a marketing company is must be measured in the success of their clients; since their inspirational rebranding and ongoing marketing efforts our standing in the industry has grown immensely and we are now enjoying very large increases in sales much of which must be attributed to Elan. They are creative, sometimes inspirational and a pleasure to work with; I recommend them without reservation.”Mal Stevens - Managing Director, RJN Chemicals Ltd

RJN Chemicals and the team at Elan have been working together for over two years now to bring this amazing eco-friendly, powerful, commercial cleaning product to a wide variety of targets within the business to business environments.  Working initially to update the logo and overall brand through our graphic design skills, it became apparent that we could offer much more then just a logo revamp and had capability to assist in the overall marketing and brand awareness for the product that the Directors' sought in line with their expansion plans. Through effective and clear design RJN have been able to communicate much more effectively the benefits of their product, of which there are many.

We have led the way in terms of formulating marketing materials and messages for the FreshClean brand, and have been instrumental in the design and implementation of materials.

This includes web design & development, for prospecting and sales drives and well as the initial testing of digital and online strategy for RJN, responding all the time to the individual requirements of each of the brands RJN work with.

More recently, we have been working closely with RJN to develop a more consultancy and implementation led approach, allowing a smooth flow of web designed and communicated, marketing information to targets.  Through our implementation services and regular monitoring, reporting and analysis of all activity we help the Directors to keep abreast of all marketing developments and what has returned best investment. We have been developing these ideas and creating more opportunities to see through a more proactive approach. Our portfolio is bursting with work we have done for FreshClean, follow the sign to view!